Simple, honest pricing. No retainers, no surprises, no agency markup.

What does this actually cost?

We're going to be straight with you. We're new to this market and we're building our reputation one client at a time. That means our founding client pricing is significantly lower than where we're headed — and in exchange we ask for honest feedback and a testimonial if we delivered value.

Every price below reflects real work by real people with 20 years of Fortune 50 operations and process improvement experience. You're not paying for a junior account manager and a PowerPoint. You're paying for someone who has closed gaps in manufacturing floors, banking systems, and cybersecurity programs — and is now applying that same discipline to your business.

Founding Client Offer

5 Spots Available

We're taking on our first 5 clients in the Tampa market at founding pricing. You get everything — the full audit, the competitor report, the pipeline model, the fix list. In exchange we ask for honest feedback and a testimonial if you find value in it. Once these 5 spots are filled, pricing moves to standard rates.

Best place to start

DeviantAudit Report

$497
$297

Founding Rate

  • We call your business as a real customer and document everything
  • We check Google and Bing to see who's beating you and why
  • We score your top 3 local competitors by name
  • We count how many reviews they have vs you — and how recent
  • We test how fast your site loads vs theirs on a phone
  • We estimate how much revenue went to a competitor last month
  • We build you a plain-English fix list ranked by impact
  • Delivered in 48 hours. 2 pages. No fluff.

After founding 5 clients, standard rate is $497

Claim Your Audit — $297
Most popular

Audit + Build

$1,997
$1,200

Founding Rate

  • Everything in the DeviantAudit report
  • New mobile-first website built to convert visitors into calls
  • Google Business Profile claimed, verified, and fully optimized
  • Review capture system — automatic texts after every job asking for a Google review
  • Basic SEO setup on every page
  • Most clients start getting more calls within 60 days

After founding 5 clients, standard rate is $1,997

Claim Your Build — $1,200
For businesses serious about staying ahead

DeviantManaged

$497/month
$297/month

Founding Rate

3-month minimum. Cancel after that anytime.

  • Everything in the DeviantAudit — run every 6 weeks
  • Competitor rank monitoring — we watch their numbers so you don't have to
  • Google Business Profile managed and updated monthly
  • Review response management — we respond to every review on your behalf
  • Monthly plain-English report showing exactly where you stand vs competitors
  • We take all your calls, qualify leads, and book appointments — add-on, ask about pricing
  • Priority support — direct email access, not a ticket system

After founding 5 clients, standard rate is $497/month

Claim Your Spot — $297/mo

What you get at each level

FeatureAuditAudit + BuildManaged
Mystery call simulation✓ every 6 weeks
Competitor scorecard✓ updated monthly
Revenue gap estimate✓ tracked over time
Google & Bing rankings✓ monitored
Fix list✓ ongoing
New website
GBP optimization
Review capture system
Monthly reporting
Competitor monitoring
Call answering & bookingAdd-on

Questions we get asked

Why is your price lower than other agencies?

Because we're new to this market and we're honest about it. You're one of our first clients. The experience and methodology are real — 20 years of Fortune 50 process improvement. The case studies are still being built. Founding pricing reflects that. When we have 5 completed clients and results to show, pricing goes up.

How is this different from hiring an SEO agency?

Most agencies audit your website in isolation. We audit your entire customer pipeline — from the moment someone searches Google to the moment they call you, talk to you, and decide whether to book. We compare every step against your real local competitors by name. Then we fix what's broken.

What kind of businesses do you work with?

Any local service business where customers search online before calling — roofing, HVAC, plumbing, auto repair, cleaning, landscaping, construction. If someone Googles what you do and your competitor shows up first, we can help.

What if I'm not happy with the report?

We'll make it right. If the audit doesn't show you something valuable about your business you didn't already know, we'll refund it. No argument.

Do I need to be technical to work with you?

No. The report is written in plain English. The fix list tells you exactly what to do first. And if you want us to do it for you — that's what the Audit + Build and Managed tiers are for.

What's the call answering add-on?

We set up an AI system that answers every call to your business, qualifies the lead, and books the appointment — 24 hours a day, 7 days a week. You never miss a job because you were on the roof. Priced separately based on your call volume — ask us about it.

Still not sure where to start?

Start with the audit. $297. 48 hours. You'll know exactly where you stand — and if we don't show you something worth knowing, you pay nothing.